The DeLoison spirit: quality, comfort, accessibility
By opening an online store, DeLoison seems to want to make high-quality bedding accessible to a wider audience, while maintaining a professional approach (customer service, telephone support, purchasing options for professionals, etc.).
It also ensures transparency: customers can browse the products, read their descriptions, and order directly from home, without intermediaries.
Why this opening is good news
Since DeLoison is based in Lille and has a strong understanding of the local market, this online store offers a genuine alternative to traditional brick-and-mortar shopping. Even for those living in the suburbs (such as in the North or even further afield), delivery makes accessing quality bedding much easier.
Moreover—in a context where well-being and sleep quality are increasingly important—being able to order a "hotel-quality" mattress from the comfort of your own home is a significant advantage.
In summary
The launch of the DeLoison online store marks a significant step forward for accessible high-end bedding. With its quality, comfort, competitive prices, and ease of purchase, many sleepers, both individuals and professionals, will find what they're looking for.
If you're looking to improve your sleep quality or upgrade your bedding, DeLoison is definitely worth checking out.